Italy's iconic beer now Japanese

Paul Heymont 10/16/162:00 PM

Italy's Peroni beer has changed hands again. It its journey from an Italian family-owned firm just a few years ago, it has now been sold by its Belgian-American owners to a Japanese company.

The sale was a condition of SABMiller's being allowed to merge with U.S.-Dutch beer giant Anheuser-Busch InBev. Peroni will now be part of Japan's Asahi Group, and the sale closed this week.

SAB and AB/InBev is now the world's largest brewer with 29% of the world's market, and almost complete dominance in many countries, including the U.S.

Peroni will continue to be made in Italy...at least for now.

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