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WOW kicks off $99 West Coast to Iceland flights

 

Of course, the prices won't be like that forever, but Iceland's discount airline, WOW, is inaugurating its first West Coast service with $99 fares to Reykjavik, or $199 to continue on to its 23 European destinations. Those fares are "as low as," but WOW's regular fares are set to drum up low-fare business as well.

The airline's California cities are Los Angeles (4x weekly) and San Francisco (5x). Wow will also offer a limited supply of tickets for its East Coast cities, Boston and Baltimore/Washington for $49 to Iceland and $199 to Europe.

The purple-themed airline has added three new A330-300s to its fleet to allow the expansion. The airline, in business since 1991, is the creation of Skuli Mogensen, sole owner and CEO, and a man who likes to be compared to Virgin's Richard Branson. That's him, above, in the picture.

For more information (and all the fine print) from WOW, click HERE

The best part of every trip is realizing that it has upset your expectations

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