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NYC&Co: We bring you tourists, we'll show you how to serve them

Taking a step beyond just beefing up the number of tourists arriving, New York City's tourism promotion agency, NYC&Co. has developed a program to help businesses and attractions in all five boroughs be ready for the numbers. And they are impressive numbers. Last year 56.4 million visitors came to New York; the city is pushing to hit 67 million by 2021. The new program, called "Tourism Ready" builds on Brooklyn's success in branding and marketing itself; experts including former...

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