JetBlue let its not-so-secret second European destination out of the bag Wednesday with the announcement that it will fly from its New York hub at JFK to Paris Charles de Gaulle starting next summer. It will follow later with flights from Boston as well.
Last year, it established its first trans-Atlantic routes between New York and Boston in the U.S. and both Heathrow and Gatwick in London.
The airline is positioning itself as a lower-cost alternative to legacy airlines on the routes and brags about its greater legroom as well. CDO Robin Hayes says "JetBlue is offering something completely unique to what you get from the big global legacy airlines on these routes – where a single high-fare joint venture operates nearly three-quarters of the flying."
That poke at rivals is based on the large portion of New York-London traffic carried by a joint venture that includes American Airlines, British Airways and Iberia, while a similar joint venture in Paris includes Delta, AirFrance/KLM and Virgin Atlantic.
JetBlue flies the trans-Atlantic routes with its single-aisle Airbus A321LRs, with 24 lie-flat suites in Mint business class, and around 115 economy and extra legroom seats in the main cabin. It will use these same aircraft on the Paris routes.