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Fujifilm creates a fantasy island for Instagrammers

 

Fujifilm is into perfect pictures, as are most Instagram users—and Fuji has now created a private island setting designed to produce the most Instagrammable pictures anywhere.

Starting at about $2200 a night for a couple, the package includes chef-prepared meals, wine and cocktails, full service, and the use of Fuji's latest digital cameras, including underwater versions. Up to eight visitors at around $1100 each per night. There's also a pro photographer on hand to take pictures of visitors.

The island itself, just off Fiji's Mamanuca island group, has 8000 square metres, three villas, a helipad and an infinity pool, as well as the standard equipment (Pacific sunsets, white-sand beaches, shimmering lagoon, etc.) 

These days, Fuji says, the rule is no longer that beautiful places inspire visitors to make pictures;  Alex Zitser, Fujifilm Australia's marketing manager says that "Aussies are now booking holidays based on how their travel pics will look on Instagram."

The best part of every trip is realizing that it has upset your expectations

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